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40TUDE & Student Employment
Support 40TUDE and Student Employment During Thousands Strong


Since the emergence of the COVID-19 pandemic student employment has suffered.  Many of our students rely on employment while enrolled to support education costs, living expenses and transportation needs.  In response to the pandemic the NIU Foundation, JobsPLUS, the Center for Nonprofit and NGO Studies, NIU's Division of Outreach, Engagement and Regional Development and the College of Business established collaborations with the DeKalb County COVID-19 Response Fund Committee, the DeKalb County Nonprofit PartnershipDeKalb County UNITES, and OC Creative to build partnerships which provide students with employment to meet the challenges of the pandemic, build relevant job skills and serve the greater DeKalb County community by launching 40Tude.


Fortitude (n): strength of mind that enables a person to encounter danger or bear pain or adversity with courage.

Small businesses and nonprofits are the heart of our community. These organizations are struggling during the COVID crisis, but they’re not in this alone. 40TUDE Business and 40TUDE Nonprofit are here to help. These collaborations grew out of the needs of our students, local businesses and nonprofits – and they bring together the expertise of NIU faculty and students, local business owners, and experienced marketing and nonprofit professionals. 


40TUDE Nonprofit

40TUDE Nonprofit student consulting teams provide nonprofits impacted by COVID19 with pro-bono consulting coordinated by the Center for Nonprofit and NGO Studies. NIU students are paid to provide project-specific support to meet the needs of nonprofits during and in response to the challenges of COVID19. The Student Consulting Group for Nonprofits are advised by the DeKalb County COVID-19 Response Fund Committee and the DeKalb County Nonprofit Partnership. 40TUDE is a project in partnership with NIU Outreach and Jobs PLUS.


40TUDE Business

40TUDE Business brings together local marketing experts, industry-experienced faculty/instructors and talented NIU students. Partners include DeKalb County UNITESOC Creative and NIU's Division of Outreach, Engagement and Regional Development, College of Business and JobsPLUS. Students work with experienced professionals every step of the way


The Landgraf Thousands Strong Day of Giving Participation Challenge
NIU Foundation Board Member John ‘74, M.S. ‘75 and Anne ‘73 Landgraf want to see Huskie Nation set a new Day of Giving record. When 2,000 gifts are made during Thousands Strong: Day of Giving, a gift of $400,000 will be unlocked into the Day of Giving totals to support student scholarships.
2,000 / 2,000 Gifts
40TUDE/Student Employment Challenge
Federico Bassetti, NIU College of Business and 40TUDE instructor has created a special challenge to increase the impact of student employment. When 50 gifts are made to the 40TUDE and JobsPLUS Student Employment project, a gift of $10,000 will directly impact student employment support and be unlocked into the totals.
50 / 50 Gifts
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